CV
Branding & Art direction Product design / UX UI

VoltR: brand & UX redesign for a renewable-energy deeptech.

Making complex technical expertise readable, for a startup sharpening its image against competitors.

Role
Graphic & Motion Designer, Product Designer
Client
VoltR · French deeptech
Type
Website and brand redesign
Year
2025
VoltR project visual: website redesign and modernisation

In 30 seconds, if you’re in a hurry

Context

VoltR, which manufactures renewable-energy equipment, wants a fresher image and a website that’s easier to understand.

Goal

Make its expertise and process quick to grasp, and create a distinctive identity, from the existing assets.

Outcome

A smoother, bolder homepage, immersive videos and a prototype delivered on time.

The context

VoltR, a French company manufacturing renewable-energy equipment, wanted to kick off a full website redesign: a fresher image with a real visual identity, and expertise that’s easier to understand.

What existed Brand guidelines, a website and a logo.
The need Make VoltR’s expertise and scope accessible to every visitor.
The research A review of competitors’ communication materials.

The goal

Help every visitor quickly understand what VoltR offers, its expertise and its process, with a simpler message.

Energise VoltR’s image and create a distinctive identity, building on existing guidelines and website.

My role & approach

Graphic & Motion Designer and Product Designer.

01

Frame

  • Briefing and kick-off with stakeholders
  • UX audit, review of the existing site and visual research
02

Explore

  • Visual and video moodboards
  • Co-design workshops to grasp the business expertise
03

Design

  • Low-fidelity mock-ups
  • Iterations
04

Deliver

  • High-fidelity mock-ups and technical specs for the devs
VoltR’s strengths, staged around the product.
VoltR’s strengths, staged around the product.
Clear blocks leading to each field of application.
Clear blocks leading to each field of application.

The outcome

  • A smoother homepage, with a common thread that aids understanding
  • A sharper, bolder identity
  • Blocks leading to better-defined sections
  • Immersive videos that make the technical expertise tangible
  • A tested, developed prototype
  • On-time delivery
What came next?

A satisfied client, marketing team and leadership, with a site that delivers on its promise and a sharper, bolder image.

A made-in-France startup taking care of its image and message to help shape the future of renewable energy.